SMS API Platform Features

Powerful SMS functionality for your applications at a global scale

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Learn how thousands of innovative businesses rely on Plivo for their customer engagement

Essentials

Essential features already built for you so you can focus on integrating SMS with your applications and scale your delivery globally.

Support for Any Character Set

Built-in GSM and Unicode character set support allows you to communicate in any language, including Chinese, Japanese, and Arabic, plus emojis and symbols.

Long Message Concatenation

No more split messages. Long messages are automatically concatenated across global networks seamlessly.

Delivery Report Notifications

Receive real-time delivery notification of messages sent globally. Track delivery rates and performance of your accounts.

Message Queueing

Send multiple SMS messages in a single API request. We handle the message queueing for you so you don’t have to worry about building it.

MMS Rich Media Support

Send and receive photos, videos, and audio clips. You can send and receive picture messages and SMS texts using the same phone number.

Compliance

Built-in regulatory and data compliance features free you up to build your applications at scale.

Message Body Purging

SMS message content is never stored within any message detail record. By default all debug logs are purged after 30 days.

Sensitive Data Protection

Health care and other regulated industries use Plivo globally. Disable logging and mask phone numbers to protect personal data.

Smart Rate Limiting

Stay compliant with messaging frequency and throughput regulations for source numbers in each country.

Automatic Opt-Out Handling

Replies such as Stop and Cancel on long codes are automatically handled — Plivo manages the opt-outs.

Improved Message Delivery

Quality-based routing engine and other features to ensure the best deliverability across 200+ countries.

Intelligent Message Encoding

Plivo replaces Unicode characters with similar GSM characters to ensure message delivery to destination networks that don’t support Unicode.

Number Pooling

Improve delivery rate by spreading your messages across a pool of phone numbers to reach your users in time.

Conversion API

Real-time feedback from your application allows Plivo’s self-adjusting quality-based routing engine to ensure best delivery.

Local Match

To improve read rates, autoselects a local area number as the sender for each user from a pool of numbers.

Faster Time to Market

Build, integrate, and troubleshoot issues faster. Focus on building the features that differentiate you and be faster to the market.

Sticky Sender

Interact with customers using the same recognizable phone number or sender ID to an ensure a better experience.

Built-in Multitenancy

Segment your customers based on use case, spend capacity, or risk profile and track usage and billing with subaccounts.

Detailed Debug Logs

Debug and troubleshoot issues and problems faster with detailed logs. Drill down to details to find root causes.

Extensive Documentation

With our detailed documentation and sample code, get started in minutes. You can copy and paste our code examples.

Server-Side SDKs

Program in your web language of choice with our server-side SDKs in Java, C#, Python, PHP, Ruby, Node.js, or Golang.

Reusable Templates

With a vast library of ready-to-use templates you can add powerful functionality quickly by writing minimal code.

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